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Capturing Cultural Value:How culture has become a tool of government policy
Capturing Cultural Value: How culture has become a tool of government policy Cultural organisations and their funding bodies have become very good at describing their value in terms of social outcomes. Tackling exclusion, increasing diversity and contributing to economic development are all familiar justifications in grant applications. But by talking in functional terms about the value of culture, cultural organisations have lost the ability to describe their real purpose – producing good work that enriches people’s lives. Culture now delivers government policy by other means. The effect has been to favour individuals and organisations that have become fluent in the jargon of public policy. Funding decisions have become safe, and cultural producers have tailored their outputs to meet the latest round policy priority. There is now a growing view within the cultural world that new and convincing methods must be found to validate public funding. This new report from John Holden report demonstrates alternate ways of valuing culture by drawing on disciplines as diverse as brand valuation by accountants and the language of sustainability used by environmentalists. Holden is head of culture at Demos, chair of The Anvil in Basingstoke and a member of the management committee of the Clore Leadership Programme. Joint Publishers: Demos Purchase Cost: £10.00 To download the full text as a PDF, CLICK HERE.
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